Posted on : 05-Mar-2010 | By : Content Manager | In : Email Marketing
by Andy Acciaioli
I received a call today from someone in one of our Southern states asking for some marketing advice. Specifically he wanted to know about participating in a blast email program. He said he wanted to join a service that would email 5,000 opportunity seekers once a month.
My first question to him was whether or not the email list was his or one that the emailing company was providing to him. He said that it was part of their service to provide him with the email addresses. I wanted to know if he had access to the email list or do they claim that it was proprietary information and only they would have access to it. He told me that only they would have access to it. My final question to him dealt with how the list was compiled. He did not know.
Here are the problems with participating in such a program. If he was using an email list that did not belong to him, how much did he actually know about the list…how long ago was it gathered or, for that matter, how was it gathered? Was it gathered from some capture page that the person was hood-winked into giving their first name and email address? These are common…perhaps you have filled one of these forms out and then you were inundated with email offers from people/companies you did not even know.
If you want to operate a successful email blast campaign, here are 7 tips for you: Read the rest of this entry »
Posted on : 05-Mar-2010 | By : Content Manager | In : Email Marketing
by Kenny Loh
There is a reason behind each human action, and motivation is an important factor that drives people to make a decision. Learning how to tap motivation to affect online decision-making is the goal of email marketing. When a web visitor buys or fills up a form in your email list, you increase your conversion rate. Conversion rate is the percentage of people ending up performing your desired online activity. The ultimate goal of email marketing is to increase the conversion rates of web visitors.
Most companies have only 0.5% conversion rates. The figure is too small considering the total number of visitors a website has. In order to increase the rate to up to 5%, good email Read the rest of this entry »
Posted on : 05-Mar-2010 | By : Content Manager | In : Email Marketing
by pinuckle
Email marketing is labeled as a killer method when it comes to effective low-cost Internet marketing endeavors. This is because it is the most widely-used and has the best reputation in bringing targeted traffic to websites. It is used to stay in touch with your customers or prospective customers, send out invitations, or make special offers.
It’s as easy as writing an e-mail that may be in a form of a newsletter or a plain announcement, and sending that to as many targeted recipients as possible. However, there’s an ideal way of going about it. Email marketing is not just about writing any email that you will be sending to anybody. To clarify that, here are some simple tips in doing email marketing the best way Read the rest of this entry »
Posted on : 05-Mar-2010 | By : Content Manager | In : Email Marketing
by Tom F Wilson
A survey made by The Direct Marketing Association, showed that two out of three companies increased their turn over, when they incorporated an e-mail marketing strategy. Also sixty-three percent said that this was the best marketing strategy to use to attract new customers and keep your existing customers.
Just about everybody that uses the internet has at least one email account, so it forms a very good basis on which to start your business marketing campaign.
Your email marketing program is only as good as the strategies you use to implement your marketing campaign. So you must learn how to use your emarketing program as effectively as possible.
Here are some simple basic tips about how to improve your emarketing campaign: Read the rest of this entry »
Posted on : 05-Mar-2010 | By : Content Manager | In : Email Marketing
by T. J. Philpott
Online entrepreneurs are always looking for ways to increase their marketing effectiveness. A prime area for any business involved in marketing on the internet to increase their efficiencies is how they promoter to their list. An effective email based marketing campaign can help any online business increase their profitability rapidly. Having a list of email addresses to which you can regularly promote to is very important to any business involved in e-commerce. We all have heard that the ‘money is in the list’ but that is only true if the list is effectively constructed and utilized.
Here are 5 tips you can put to use immediately when compiling and promoting to the list of Read the rest of this entry »
Posted on : 26-Nov-2008 | By : Content Manager | In : Email Marketing
Email campaigns 10,000 subscribers’ price less than $18.
Affordable pricing feature packed offers like these have made email marketing one of the most popular means of direct marketing for internet entrepreneurs.
Campaign packages include tracking statistics that allow Read the rest of this entry »